Whitney Baker, a certified journalism educator, has been a yearbook nerd since the age of 12. After editing her high school and collegiate yearbooks, Whitney moved into the classroom to teach young journalists in Houston, Texas. Whitney joined the Balfour team as a sales rep in 2009 and has grown the Balfour Midwest office into a yearbook community and family. Because of her dedication and ingenuity, Whitney has earned multiple awards for her sales and service.
Ali Schroeder thrives on analyzing customers’ needs and determining the best tactics in order to meet those needs. Before joining Balfour, Ali spent five years marketing for big brands and corporations such as Payless Shoe Source and Commerce Bank. She enjoys interacting with yearbook staffers and can’t deny her love of typography!
Both Ali and Whitney work as a yearbook team, with one of the reps taking the lead on service. Because of their teamwork, creativity and outstanding service, the Balfour Midwest office was named the 2019 Balfour Office of the Year, which is Balfour's Top Honor for sales reps annually. (Now that's something worth bragging about!)
You will always know you are in good hands because this duo loves working with the schools of the Midwest to help them keep balanced budgets, to provide excellent teaching and training resources and events, and to make certain your program sells more books, makes more money, and is easier for you to manage.
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Balfour Midwest's YBKC Journalism Event is structured to get your publication off to a fast start. We discuss every aspect of publication creation and provide your staff with time to put your plan into action. Our highly-trained speakers and staff are there every step of the way to brainstorm, facilitate, and encourage you on your journey to collaborating and integrating your ideas into a well-designed framework for a publication that will be remembered and treasured for a lifetime.
Yes! It is just what it sounds like! A place where you can go to get educational resources, training tips, student-facing video lessons, and details about upcoming workshops!
We get it! Your room can be chaotic. Everyone is doing their own thing and you are being hit with one question after another. Send your students here for some helpful online resources that will inspire and teach students at the same time. Oh, and it's okay if you check them out as well! There's so much amazing information out there now, we wanted to organize it for you so it is that much easier!